Using a data-driven approach we will manage key digital initiatives for your company, driving immediate and sustainable growth.
Matthew Ross, Founder & Lead Strategist
Matt has over a decade of experience working with brands and businesses of all sizes. His skillset applies to a wide range of offerings including digital product management, CRM strategy, branding, digital marketing, and end-to-end ecommerce solutions.
His expertise stems from his time working as a Sr. Product Manager in Automotive at Polestar and as a Management Consultant specializing in digital growth and technology operations at LCatterton, one of the largest consumer-focused private equity groups in the world. Prior to his experience as a consultant, Matt worked in digital media strategy for Morpheus Media, a full-service creative and digital marketing industry leader for fashion and luxury brands and in product management for Wayfair.com, one of largest online retailers in the world.
Throughout his career, he has worked with brands clients such as Lucid Motors, Polestar, Calvin Klein, Louis Vuitton, Supreme New York, Tiffany & Co., Ecko Unltd, TUMI, John Hardy, Lincoln Center, Bliss Spa’s, PONY, and more. Matt graduated with a Bachelor of Arts degree from Hamilton College. He currently works in Product Management for Lucid Motors and resides in the San Francisco Bay Area.
Client Testimonials
“As the new owners of a large online retailer - we knew the website and branding of Lax.com needed an upgrade but had zero expertise and knowledge in either. Luckily, Matt and the RBP team were there to help us along every step of the way. Matt's experience and knowledge of e-commerce platforms and software helped us determine which platform and builder we would eventually hire. Matt also had unique industry contacts that he put us in touch with, which made our decision process feel even more informed. For six months, Matt worked closely, professionally and timely with all of the employees at Lax.com to manage the design, development, and launch of a new website and brand identity. What made Matt such a pleasure to work with was his communication skills and his planning - he gave all of us the peace of mind that our biggest investment into the company was going as planned. Having the new website and logo up now for seven months, we could not be happier with the performance and improvements we are seeing. If you are struggling to drive online sales, or need a digital makeover of your company, I would strongly recommend RBP to you”. - LAX.com
“Matt and the team at RBP did an excellent job assisting our team with branding and marketing (web design, email marketing, etc.). As a start-up looking to grow quickly, unlike most competing firms, RBP understood how to manage costs appropriately while maintaining an aggressive approach. The RBP team handled the development of our flagship website and email service provider and continues to advise us on digital strategy and marketing. I highly recommend these folks and plan to continue to work with them going forward.” - EatBrgz.com
“When we came to RBP we (DADA) were truly lost on how to reimagine our website. Matt not only had clear and concise ideas for what our site had to look and feel like, but he was also very patient with me and my team while we designed the site based on all his instructions. As the saying goes, Matt not only has given us fish, he taught us how to fish for ourselves and for that we are so grateful”. - DadaDaily.com
“In my 20 years working in beauty, Matt is one of the most collaborative, open team members I have met. Despite major challenges with transitioning management on our brand, he always remained motivated, polished and professional in consulting for our e-commerce business. Matt has a clear point-of-view and articulates his opinions thoughtfully while keeping in mind business goals/objectives without fail. He also has the patience to express at times complex technical jargon with clarity and transparency. For instance, when we migrated e-commerce platforms – no small task, especially in the tangled system we were in – he was diligent in researching our proposal, then communicating recommendations/best practices back to our team. Matt strikes just the right balance of functional expertise in e-commerce/digital with deep industry research, and I would gladly work with him on any important programs in the future.” -Bliss.com
“Diligent and adaptive are two words that come to mind when I think of Matt. He came to Bliss as a Management Consultant to supervise our team through a website redesign. As the project expanded to include two website launches, new email service provider integration, and a revamped digital marketing strategy, our team dwindled down to 2 people but Matt stepped up, essentially becoming our Director of ecommerce. He advised us on new partnerships and helped manage the relations, created detailed project plans and streamlined processes to guarantee all deadlines were met and, most importantly, he mentored us throughout the process. Matt ensured that when he left we could continue to run the business with the same level of efficiency, employing the project management principles he instilled in us during his year and a half on our team. As a leader or a team member, I highly recommend Matt.” -Bliss.com